Providing innovative and creative services for small businesses since 2015.
Branding and Digital Marketing
Before moving forward with your price strategy it's important to understand consumer’s ”willing-to-pay” & "brand positioning". Here are three (3) relevant points to consider: 1?? Is your custmer WILLING and ABLE to pay for your product/service? 2?? Will the price set support a profitable business strategy? 3?? Does the price reflect your overall positioning strategy for the brand? (Don't forget to include all parts of marketing mix: product, place, promotion, price)
Once you upgrade to a business profile or creator account on Instagram, you can use Instagram Insights to learn more about your followers and the people interacting with your business on Instagram.